I-BCBG MAX AZRIA yi-brand yaseDamerika eyaziwayo eyenza abafazi kunye neengubo zamadoda, izihlangu kunye nezixhobo. Olu hlobo lubandakanya ukuxilongwa kweYurophu kunye nentando yeninzi yaseNtshona. Umsunguli wayo ngumFrentshi onomsila weTunisia.
BCBG Max Azria iqela
UMax Azria wazalelwa eSfax (eTunisia) ngoJanuwari 1, 1949. E-Paris, intsapho yafudukela ngo-1962. Imfashini yaseFransi yayinchukumisa le nkwenkwe, yaye yanquma ngaphandle kokungabaza ukuba ngumyili. Iqoqo lakhe lokuqala, wabonisa ngo-1970. Ngowe-1981, uMax wathuthela e-US, enethemba lokuphulukana nehlabathi eliphezulu.
Kwi-80s, umyili umtshato waseRashiya - uLyubov Matsievskaya, kunye nabo abakha indlu yefashoni Bon Chic Bon Genre ("isimo esihle sengqondo esihle").
I-brand BCBG Max Azria yasungulwa ngo-1989. I-boutique yokuqala yavulwa eLos Angeles ngo-1993.
Kunyaka ngamnye inkampani ikhula kwaye ikhula, umgca wezembatho zentsha ezemidlalo usanda kwongezwa kwimveliso. Kwangexesha elide, umqambi owaziwayo wafumana ugqozi kwimifanekiso ka-Audrey Hepburn , ekwakheni iingubo ezimnandi, iingubo, izigqoko kunye neekhati.
Isalathisi senkampani "simangaliswe, sinqobe kwaye nceda!"
Abaxhamli bebhenkcozi banjengoko: uSharon Stone, uMadonna, u-Angelina Jolie, uDrew Barrymore nabanye abaninzi.
Izambatho zeBBCBG Max Azria - i-luxury and looseness!
Iqoqo lehlobo lasehlobo laseBBCBG Max Azria lenzelwe abafazi abangenasiphelo kunye nabasetyhini. Izambatho ze-Monochrome zenziwe, ezihlotshiswe ngesikhumba. Ukudibanisa i-shades eneempawu ezimhlophe kunye nombala omhlophe, omnyama, kunye ne-coral kunye ne-gray imkhokelela ekuvuyiseni. I-Romanticism yongezwa ngamacwecwe aphezulu, amahlombe avulekileyo kunye nokuncenga.
Impahla ye-BCBG Max Azria igxininisa ubufazi kunye nobuhle. Kwiqoqo elitsha, uMax uqhagamshele isikhumba esinzima kunye nosilika osile. Iibhanki ezikhethiweyo ze-lace zidibaniswe nesiketi esikhwele sepencil, okanye iingubo zekhanda ezingenakhathazeka ngee-skirts zomoya. Ukugqwesa okukhethekileyo kweqoqo elitsha yiebhanti ezininzi ezikhoyo phantse yonke into.
Kananjalo inkampani inikeza izicathulo ezintle - izicathulo ezintle, izicathulo ezikhangayo, iiflethi ze-ballet kunye nama-moccasins.
Ukongeza kwengubo, uphawu luvelisa iziqhamo kunye neziqhumiso eziqholiweyo kubasetyhini, kunye nezixhobo eziphathekayo kunye nezinto zokugqoka.
Izambatho ze-BCBG Max Azria iqoqo ze-2013 ziya kulonwaba bonke abafake i-fashionista abafuna ukudibanisa ubufazi kunye nokugqithisa.
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