Inkampani yaseMerika iConverse yasungulwa ngo-1908 kwisixeko saseMalden, eMassachusetts, ngumntu ogama linguMarcus Mills Converse, owayesesebenzela iBusston Rubber Shoe, umenzi weengubo zasebusika. Ukususela kumzuzwana wesiseko kuze kube namhlanje le nkampani inamathuba amaninzi kunye neentsikelelo. Mhlawumbi enkulu kunazo zonke eziwayo zingabizwa ngokuba yi-bankruptcy, eyayibhengezwa ngo-2001. Kodwa sele ngo-2003 Ingxoxo ithengi inkampani eyaziwayo i-Nike, kwaye nanamhlanje uphawu oluhlala phantsi kolawulo lwalo "msindisi" walo. Ukususela ngelo xesha, utshintsho olwakhelwe kulwakhiwo luye lwaziswa, nangona inkampani iqhubekile ukuvelisa imodeli endala, yama-classical of the sneakers ayenokude ethanda umhlaba wonke. Masiqwalasele ngokukodwa ukuguqulwa kwamabhinqa, kwaye siza kuqonda ukuba kutheni bathenjwa kakhulu kwaye kutheni, ngaphezu kokulula, amanye amantombazana akhetha ukuba athile.
Abadlali bamabhinqa baxoxe
Thuzelo. Njengoko kuchazwe ngasentla, izitya zeli nkampani ziyinto elula kakhulu. Imisongo kubo ayifikisi, kwaye ukuguqulwa okungafanekiyo xa uhlamba iinyawo. Ngoko ukuba ufuna izicathulo ezikhululekile zokuhamba ngeenxa zonke kwisixeko okanye ukuhamba emanzini, ukuxubusha izicathulo kuyona ndlela enokukhetha ngayo. Ukongezelela, kubalulekile ukuba uqaphele ngokwahlukileyo kunye neengxoxo zeentombi zeentombi, apho inkampani yaqala ukuyenza kungekudala, mhlawumbi ithonywe yiNike. Kodwa ezi ngqongqo zihle ngoxa zigcine ezinye zeempawu zesikhombisi sakwa-classic, ezidibeneyo kunye nelo lwakhiwo kunye nelolu suku.
Isitayela. Ukuguqulwa kwangexesha elide liba ngumqondiso, ngoko ke isitayela sabo, nangona kaninzi sivame ukuthobela ubuncinane, siyaqaphela kwaye siyathandwa kuwo wonke umhlaba. Akunanto into yokuba abaninzi beemvumi beemvumi banqwenela lo mqondiso weebhondi, kunye nabo bonke abantu abaselula, kwaye ngokuqhelekileyo abantu abadala. Ukuzikhethela ukuguqulwa, unokuyeka ingqwalasela yakho kumabonakude eklasi kunye nakwizinto ezintsha ezenziwe ngokutsha, ezahluke ngokuklanywa ngokucacileyo-phakathi kweemveliso zale nkampani ngokuqinisekileyo uya kufumana isitayela oyithandayo. Umzekelo, ukuguqulwa kwamabhinqa elula kumhlophe kumlenze. Baya kuba yinyaniso enobumnene kunye nenhle kumfanekiso. Ukuguqulwa kwamabhinqa abancinci nabamnyama, okungahlambulukanga kwaye kufanelana naluphi na uhlobo lwesambatho , kwaye ngokuqinisekileyo nayiphi na icebo lombala. Ukongezelela, kubalulekile ukuphawula nokukhutshwa kweentlobo zabafazi, eziphakamileyo zokuphakama nokunethezeka. Kwaye phakathi kweengqokelela zeminyaka yakutshanje, unokufumana izibhengezo eziqaqambileyo kunye neentlobo ezahlukeneyo kunye neepateni eziza kugxininisa ukuqala kwakho kunye nesimboli esiyingqayizivele, kungekhona nje izicathulo, kodwa inxalenye engafaniyo yomfanekiso wakho.
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Yintoni enxiba ngayo ukuguqulwa kwamabhinqa?
Ngokuqhelekileyo, ama-sneakers ahlobo lwengubo ehambisana nazo zonke. Ukuba ngamashumi eminyaka edlulileyo babonwa nje ngokuba yi-accessory yezemidlalo, ngoku amaninzi amantombazana athetha ingxoxo nje ngee jeans, kodwa kunye neengubo zokugqoka. Kwaye konke ngenxa yamashishini atyhidiweyo kunoma imuphi umfanekiso uzisa "intsimbi" yangaphambili.
Umzekelo, ukuguqulwa kwamancinci amancinci amhlophe. Ungatsho iklasi. Ukuba ubabeka nge jeans kunye neTekhthi, uza kubonakala ulula, kodwa uthakazelisa. Ngomdla, unako ukuwuzalisa umzobo ngebhokisi lesitayela kunye nengxowa encinane phezu kwephepha lakho. Kodwa ukuba ufuna ukubukeka ngobumnene kwaye uqokelele, qhagamshela i-sneakers ezimhlophe ze-Inverse kunye nengubo okanye igqoke. Kubalulekile ukuba uqaphele ukuba i-chic ekhethekileyo ikhona kumfanekiso, apho izitya zidibaniswa ne-chiffon ekhanyayo.
Qaphela kwakhona ukuba i-low, okanye njengoko ibizwayo, ukuguqulwa kwamabhinqa amancinci kuhlanganiswe ngokufanelekileyo kunye neggings kunye ne-jeans yesikhumba, kwaye imodeli ephezulu ihambelana neengubo ezimfutshane nezifutshane.
Kwaye ngaphantsi kwegalari ungabuka iifoto zemifanekiso ethile ephumelelayo kunye ne-Converse sneakers.
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