Induduzo, isibindi kunye nokuziphatha ngokwesini isicatshulwa segama elidumileyo likaCalvin Clein. Iingubo zakhe azihlali zikhululekile kuphela, kodwa nazo ziyi-stylish. Into ebalulekileyo ebonakalayo yenkampani yinkampani ebanzi elastiki yeenkwenkwezi, eyaba ngumqondiso wazo zonke iqoqo lezambatho zangaphantsi zabantu. Ngowe-1982, umlinganiselo waseMerika uMarki Mark kunye noKate Moss babenenkqantosi kwizentengiso zangaphantsi, ezibandakanya into ebaluleke kakhulu. Kakade ke, ukuthengiswa okunjalo akuzange kuphawuleke, ingakumbi kwiindawo ezithandana nazo zangasese, kwaye izambatho zecala zaqala ukusabalalisa njengamaqebelengwane ashushu. Ingeniso yenkampani inyuke ngokuphawulekayo, izambatho zikaKelvin Klein zaqala ukuthengiswa kwiivenkile zaseMelika.
Ngomlando wembali
UCalvin Klein wasungulwa ngo-1968 nguKelvin Klein kunye nomhlobo wakhe uBarry Schwartz. Ekuqaleni kwakuyintengiso yokuthenga impahla yangaphandle yabantu. Iqumrhu lasele kwihotele e-New York. Ngowe-1970, uphawu lweCalvin Klein lwaqalisa ukuvelisa iimpahla zowesifazane, ukuzisa iifowuni zamadoda kwizigqoko zowesifazane. Kodwa ukugqithiswa okukhulu kwekhontrakthi uCalvin Klein kwazisa ukuqokelela kweengubo zangaphantsi. Inkampani yokukhangisa yayityholwa ngokuziphatha kakubi kunye nokuziphatha ngokwesini, uluntu lwacaphukiswa ngamaqela anqunu, kodwa ukufunwa kwabathengi kwandiswe ngokuzenzekelayo. Namhlanje inkampani ibandakanyeka ekuveliseni izambatho kunye nezicathulo kuphela, kodwa kunye nezixhobo kunye neziqhumiso. Kwaphela iminyaka engama-35 uKelvin Klein ehamba ebusweni bakhe. Ekuqaleni kuka-2000 wabonisa ukuqokelela kwakhe kwangoko eNew York.
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Amancinci amafutshane amabhinqa uCalvin Klein
Iingqayi zowesifazana uCalvin Klein eneqela elikhulu elincinci, mhlawumbi umzekelo obalaseleyo wenkampani. Ngokuqokelela kwamadoda kunye nabasetyhini ngokuqinisekileyo kukho imifanekiso yelineni kunye nale nxalenye yempawu. Iifutshane zamabhinqa zizakhele kwaye zikhululekile, kodwa kufuneka ukhumbule ukuba le modeli ibonisa ukuba iinqabetho zakho zibanzi kwaye zifinyeze imilenze yakho.
Amapenties amabhinqa uCalvin Klein
Emva kokukhupha iqoqo yakhe yokuqala yeeyile, umyili owenziwe kwinto eqhelekileyo yansuku zonke-into enomnqweno. Kwimimiselo yamakhosikazi amaninzi, umgca wesilisa uqikelelwe. I-Kelvin Klein ibhontshi yabasetyhini inokusetyenziswa ngokukhethiweyo. Iimveliso eziphathekayo kunye nekhwalithi yolu hlobo zibonakaliswa ngolu hlobo oluhle kakhulu, olunqambileyo kunye neeteknikhi. Kukhetho olukhulu lweemodeli unokuthabatha iingqungquthela, i-tangs, i-thongs kunye negama elingatshintshi kwi-band elastic.
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