UCristiano Ronaldo wasayina isivumelwano esingunaphakade kunye no-Nike

Ukuqhubela phambili kwePortugal "Real" yaba ngumcimbi weprojekthi yokukhangisa iNike ngonyaka ka-2003 kwaye iminyaka elishumi elinesithathu uCristiano Ronald ukwandisa isitayela semidlalo yezemidlalo kwiifolda zamaphephancwadi kunye neeseshoni zezithombe. Ukupapashwa kwe-brand yaseMelika kuye kwazisa igalelo elikhulu zemali kumdlali webhola lebhola. Cristiano wathi:

Isivumelwano esitsha sinobomi. Ndiyilungu losapho, ndinokuthi nangakumbi, i-Nike - eyona nto ibhetele. Benza into engekho umntu onokuyenza.

Ngenxa yentsebenziswano ephumelelayo kunye nentsebenziswano, u-Nike wanquma ukusayina isivumelwano kunye nomdlali. Kunokwenzeka ukuba uRonald uza kuthatha inxaxheba kwimikhankaso yokukhangisa nangemva kokuphela komsebenzi wezemidlalo. Khumbula ukuba umncedisi onenhlanhla, onesivumelwano esingenamkhawulo kunye no-Nike, naye ungumdlali webhokisi lebhoksibhodi uLebron James. Iinkcukacha zezemali zentsebenziswano phakathi kwe-brand kunye nabagijimi abazisebenzisi, kodwa kuqikelelwa ukuba imali yokuthengiselana idlula i-dollar yezigidi.

Umbuso weMacrosoft "Real" kunye neqela lesiPutukezi liqikelelwa kuma-dollar ayizigidi ezingama-82, usemncinci, uyintle, akhululekile kwimithwalo yomtshato kwaye uthathwa njengomdlali ophezulu ohlawulelwayo kwihlabathi.

Funda kwakhona

Ukubambisana noNike akuzange kulandelelanise umdlali kunye neenjongo zakhe. Ngonyaka ka-2015, uCristiano Ronaldo waphumelela ngokuzisa yakhe imveliso yezemidlalo kunye nokugqoka okungapheliyo-CR7. I-Brand Nike, ukwesaba ukukhuphisana, yaphoqelelwa ukuqinisa imiqathango yesivumelwano kwaye isongela izindleko zenkundla kumdlali. URonaldo akazange aphephe ukulahlekelwa yi-euro yezigidi ezingama-7 ngonyaka ukusuka kutshintshi yaseMelika kunye nokunciphisa umgca wokuvelisa i-CR7.